Privacy Policy

Lumi Mask Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase on bethifytrend.com (hereinafter referred to as the "Site").

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the web pages or products you view, the web pages or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

Cookies

We use cookies to enhance your experience on our Site. You can choose to disable them in your browser settings. Some of the cookies we use include:

  • _session_id: Allows Shopify to store information about your session (referrer, landing page, etc.).

  • _shopify_visit: Tracks the number of visits to the Site.

  • cart: Stores information about the products in your cart.

For more information on cookies and how to disable them, visit All About Cookies.

We also collect data through:

  • Log files: Track actions on the Site and collect information such as IP address, browser type, and Internet service provider.

  • Web beacons, tags, and pixels: Files used to record information about how you navigate the Site.

When you make a purchase or attempt to make a purchase on the Site, we collect personal information such as:

  • Full name

  • Billing and shipping address

  • Payment information (including credit card number, PayPal, and other accepted methods)

  • Email address and phone number

We refer to this information as “Order Information.”

HOW WE USE YOUR PERSONAL INFORMATION

We use Order Information to:

  • Process and fulfill your orders.

  • Communicate with you about your purchase.

  • Prevent fraud and potential risks.

  • Provide you with advertisements or promotions according to your preferences.

We use Device Information to:

  • Improve and optimize our Site.

  • Evaluate the effectiveness of our marketing campaigns.

  • Detect fraudulent activities.

SHARING YOUR PERSONAL INFORMATION

We share your personal information with third parties to help us improve our services. We use:

  • Shopify to host our store. More information at Shopify Privacy Policy.

  • Google Analytics to analyze Site usage. You can opt out of Google Analytics here.

Additionally, we may share your information to comply with legal regulations or protect our rights.

TARGETED ADVERTISING AND REMARKETING

We may use your information to show you personalized ads through services like Facebook Ads and Google Ads. You can opt out of targeted advertising at the following links:

For more opt-out options, visit Digital Advertising Alliance.

DO NOT TRACK

We do not alter our data collection practices when we detect a "Do Not Track" signal in your browser.

YOUR RIGHTS

If you are a European resident, you have the right to:

  • Access the personal information we hold about you.

  • Request correction, update, or deletion of your personal information.

  • Withdraw your consent to data collection.

To exercise these rights, contact us at bethifytrend@gmail.com.

Additionally, if you are a European resident, your information may be transferred outside of Europe, including to the United States and Canada.

DATA RETENTION

We will keep your Order Information in our records unless you request its deletion.

MINORS

The Site is not intended for individuals under 18 years old.

CHANGES TO THIS POLICY

We may update this Privacy Policy periodically to reflect changes in our practices or for legal reasons.

CONTACT US

If you have questions about this Privacy Policy, you can contact us at bethifytrend@gmail.com or by postal mail at:

Av. Contreras Esq. Orizaba, San Jerónimo Aculco, CDMX, 10400, Mexico.